How do we maintain quality of life for senior animals? Explore 5 essential strategies for compassionate husbandry and training with expert Debbie Marrin.

What happens when we give our pets a choice? Discover the power of assent in our latest post! Learn how honoring their ‘no’ creates a stronger, happier ‘yes’ today.

Ready to level up your training? Dive into Morten Egtvedt’s 5-step process for stimulus control and learn how to make your cues bulletproof starting right now!”

Teaching Duration This post shares a PORTL session where we explore using behavior chains instead of just stretching out the clock.

Join me as I try something brand new: leg weaving with Fibi! Check out our progress videos and share your own tips as we explore this behavior together today.

This post looks back at ATA’s humble beginnings with a ladder tripod to share a 10-year-old video lesson on the timeless power of timing and reinforcement.

This post shares the story of creating two business identities, contrasting a strategic success with a cheap failure to offer lessons on branding and design.

Practicing training mechanics without the animal sharpens skills before adding real-time decisions. Ryan shares how rehearsing with human learners builds confidence, smooth mechanics, and better outcomes when the animal finally joins the session.

This post documents the systematic protocol for generalising a calm-in-crate behavior by incrementally introducing a variety of environmental, human, and auditory stimuli.

This blog post uses a personal story about a parrot to explore the ‘trust account,’ showing how our reinforcement history shapes both animal and human relationships.