J.R. Henderson is a crazy cat dude residing in Rochester, NY with his amazing clowder of Condie, Durga & Poe. He’s the owner and operator of ZenCatsRoc, a constructional behavioral modification service, specializing in conditioning guardians to understand and effectively minimize aversive behavioral interactions between themselves and felines, most commonly in the forms of inappropriate elimination, inappropriate scratching, aggression issues, introductions of all sorts, medication administration and all the little quirks that our cats express, from counter-surfing to attacking feet at 3 AM. He’s a proponent of added reinforcement and least intrusive based approaches, conditioning relationality between guardians and felids for a lifetime of success. A graduate of the, Companion Animal Sciences Institute, J.R has over 3,000 hours working/volunteering with cats in the shelter system and private consults. A passionate supporter of TNR and working toward a no-euthanasia nation (and then world), his focuses on feline welfare reside in guardian education, cooperative care husbandry, the power of play and scheduled feedings, feline diet and fostering species appropriate behavior via all forms of enrichment. He also works as an RN in a busy psychiatric emergency department, interacting with patients as young as 5 years of age to geriatrics. In his free time he enjoys hiking, cooking, playing 6 string bass, practicing Krav Maga and thinking about behavior.